New Look sells quality, stylish and value outfits to help everyone feel their best
New Look was founded in 1969 by Tom Singh in Taunton and has grown to around 440 stores across the UK and Ireland. It has a very simple mission, which is to be the ‘go to’ number one destination for fashion, helping everyone to feel their best through good style. Over the years, people from all walks of life have found clothing they have loved from New Look.
New Look is the leading ‘feel-good’ fashion destination with a diverse customer base that has three things in common. Allowing people to look and feel their best through outfits they love, access clothing that is great value for money, quality and fit, and buying from a business who cares for the planet and local communities.
Inclusivity lies at the heart of everything the brand does. In fact, New Look was the very first high street brand to offer an extensive and stylish curve range. It is continually developing its curve, petite and tall ranges and promoting body diversity with the aim of making customers feel confident in the way they look and the outfits they choose. They are proud to both cater for and celebrate everything that makes customers different. Sustainability is as equally an important priority which is why more than 50% of their clothing has sustainable attributes. This is achieved through ‘being kind’ and New Look achieves this by supporting factories and wider communities, making every attempt to minimise their environmental impact.
Looking to the future, and New Look continues to provide great access to their products both online and through a large network of stores. It continues to develop strong relationships with overseas suppliers and factories and continues to operate its automated distribution centre to satisfy its global fulfilment. Additionally, New Look provides plenty of inspiration and opportunities for customers to engage with the brand through social media.
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